Change American Energy For Good
Go solar if you can. If you can't, choose what powers the grid.
Reward renewable energy projects for generating electricity with zero emissions. Your impact is tracked and verified. The proof of delivery to the grid and the environmental impact is yours to claim.
How it Works
Choose the best option for you
Select an amount and energy mix. Choose from 100% solar, a mix of solar and wind, or a hydro and wind blend.
We match you to energy projects
Based on your choices, we source the certified delivery of renewable energy and its environmental benefits to the shared grid.
You reward zero emissions energy
Your purchase compensates renewable energy for generating electricity without producing carbon dioxide and other harmful pollutants.
Your action is tracked & verified
We track every action through U.S. Tracking Registries and provide you with proof of clean energy and its impact on your personal, clean energy dashboard.
Learn moreAmericans want a play a part in clean energy, but face real barriers.
49% can't install solar
Many American households and businesses can't go solar due unfavorable roofing, local restrictions, complicated contracts, or because they rent.
50% lack available options
Half of Americans say they lack awareness of available options or that where available there are long waitlists where they live or work.
Source: Standard Insights
44% find it unaffordable
While costs have declined, many Americans still find the upfront investment or monthly cost to lease remains the top barrier to clean energy.
Source: Standard Insights
Barrier-free clean energy action
Accessible
Sustainable Choice does not require roof access, property ownership, permits, or approvals. That means anyone can participate in the clean energy economy, whether they rent, live in a condo, face HOA rules, or have a shaded or unsuitable roof.
Barriers Removed: roof dependence, landlord and HOA approval, permits and inspections, and long-term financing or lease commitments.
Available
Sustainable Choice is available without waitlists because it is not tied to local interconnection queues, contractor availability, or community solar capacity in one specific area. Customers can start online, choose a level that fits their goals, and start participating today.
Barriers Removed: geographic limitations, local program scarcity, “maybe later” timelines and waitlists.
Affordable
Avoids the big financial commitment because there is no hardware to purchase or lease. Participation is flexible and designed to meet different budgets and goals. Action is possible without waiting for the “perfect” financial moment or signing up for a lengthy contract.
Barriers Removed: large upfront checks, financing hurdles, and pressure to commit to a long-term installation decision.
Which is right for you?
Select the option that fits your goals and budget.
HydroWind
Get started with clean energy
Starting at
for 500 kWh, 1 cent per kWh
- Hydroelectric & Wind Blend
- 50% Wind Minimum
- Verified in National Registries.
- Most affordable entry point.
- Track Your Impact.
SolarWind
Take a balanced approach
Starting at
for 500 kWh, 1.4 cents per kWh
- A Mix of Solar & Wind
- 25% Solar Minimum
- Move Beyond Words & Take Action.
- Zero barriers. Full Impact.
- Green-e Certification (see below).
- Verified in National Registries.
- Track the Environmental Benefits.
AllSolar
Maximize solar impact
Starting at
for 500 kWh, 2 cents per kWh
- 100% Solar
- Directly Advance U.S. Solar Production.
- Proof of Impact Without a Rooftop.
- Third-party Verification & Audit.
- Green-e Certification (see below).
- Personal Impact Dashboard.
- The Solar Action You've Always Wanted.
Results Over the Past 18 Months
Ready to make your choice?
Join thousands of Americans in the effort to shift to clean energy. No contracts, cancel anytime.
FAQ
Sustainable Choice is a service making participation in renewable energy accessible and affordable to everyone, regardless of their living situation or the suitability of their property.
Sustainable Choice gives individuals and businesses a simple, effective way to support the shift to clean energy without needing the perfect roof, the ideal property, or even property ownership. Action taken through Sustainable Choice rewards clean energy projects for zero emissions electricity production and increases demand for renewables. Collectively, the individual actions become a market force providing an economic advantage to clean energy that is unavailable to polluting sources. Better economics, means greater investment in clean energy and ultimately more clean energy. More clean energy means less dirty energy and fewer emissions.
Most Americans have wanted to back renewable energy and been told they could not. Wrong roof. Wrong location. No community solar available. No utility option worth trusting. Sustainable Choice changes that.
Sustainable Choice membership puts any American home or small business directly in the clean energy economy. Your backing joins thousands of others creating collective market power for renewable energy in the United States. The collective market power provides an economic advantage to clean energy. Better economics means more clean energy. More clean energy means fewer emission.
The grid does not belong to any one home or business. Neither does climate change. That is exactly why what is on the grid is where it counts, and why your choice to back it matters.
No. Sustainable Choice is not a utility or electricity supplier. Your electricity will continue to come from your electric provider.
The grid mixes all sources together both clean and dirty. At any individual home it is impossible to tell whether clean electrons are in use. The environmental impact happens at the supply level, not the delivery level.
Sustainable Choice is a path to participating in the clean energy economy for those that have been sidelined by the existing barriers to solar and community solar.
Want to dive deeper? Read our white paper.
Sustainable Choice is a member of 1% for the Planet, the global organization whose members commit to donating 1% of annual revenue to vetted environmental nonprofits. We believe this is important work that creates benefits beyond the electricity supply. In the past, energy development by fossil fuel interests cared little about the impact it had on the land and the people. We become members of 1% for Planet as a way to do our part to ensure renewable energy development does not repeat the same mistake.

